Oct. 20–The cult of growth is back. Analysts and investors are now pushing stocks selling at 30 and 40 times their annual profits, because they believe these companies can grow by at 30 percent or40 percent into the foreseeable future.
The problem is they can’t.
Many companies can grow rapidly over a short term. Analysts look at the next quarter or year, and suggest the short term growth is sustainable into the long term future. But few can sustain that rate, and companies selling in anticipation of that kind of performance often disappoint. In fact, industries that have the highest growth rates, also have the highest mortalities.
Think about casual dining restaurants. Analysts are suggesting many of these stocks can sustain growth rates of 30 percent or more. But over the past 50 years, no chain, except perhaps Starbucks and McDonald’s, has sustained growth for even a decade.
Wall Street is littered with hot concepts like Rainforest Café, Planet Hollywood, IHOP, Chart House, Howard Johnson’s, and Boston Chicken, that hit the wall, as consumers wanted something new.
The same holds true in retailing. When they are rolling out stores, many retailers look hot. But look back 20 years, and name a retailer that has an uninterrupted growth record.
Wal-Mart, you say? Its secret is that it’s a logistics company that can distribute products cheaper and better than anyone else. Wal-Mart doesn’t thrive because it has great merchants. It thrives because it can keep its stores in stock and sell for less.
Look at some former high flyers, like Just For Feet, Sports & Recreation, Merry-Go-Round, Edison Brothers, J Baker, Service Merchandise, Best Products, Levitz Furniture, and Paul Harris. These were darlings of growth investors, until fashion and competition changed. Then, they all went bankrupt.
The biggest sucker game comes in technology. There is no such thing as a long term tech growth company. Technology changes too fast. Just when a company seems to be riding the crest, someone invents something new, and the crest turns into foam.
Remember Compaq, the great PC company? Digital Equipment, which dominated mini-computers? Or Control Data, U.S. Robotics, 3 Com, Novell, Wang, Iomega, Lotus, Netscape? How about Xerox, Polaroid, Kodak, Lucent, Nortel? These were all once dominant companies that analysts claimed would sustain high growth. In each case, they were done in by newer technologies, lower prices, or slowing markets.
You may claim Microsoft, Dell, and Intel are successful tech companies with unblemished growth records. But they aren’t.
Dell is a distribution company. Like Wal-Mart, its advantage is its ability to sell cheaper and faster than the competition.
Microsoft is a gate keeper. Its primary skill has been its ability to copy others, then muscle the competition out of business.
Intel does classify as a tech company, but without its Wintel alliance with the gate keeper, Microsoft, its record would have been much choppier.
In fact, because fashions and technology change so often in, a case can be made that high flyers in these industries should sell at a discount, not a premium to their growth rates.
I’m neither smart nor agile enough to know when the growth party is coming to an end. Great companies don’t usually implode. They just start slowing down. The handwriting is on the wall, but investors don’t listen.
Right now, investors are getting sucked back into growth. They look at the short term results, off depressed levels, and give stocks prices that assume long term returns. This style of investing hasn’t worked in the past, and it won’t work now. Speedy growth may look seductive in this market. But remember, speed kills.
Peter Siris (guerrillainvesting@hotmail.com) is a New York hedge fund manager.
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