AdWeek – Robert Hennessy has an unusual talent. If you tell this ex-analyst entrepreneur where you live in New York, he can name every laundry and dry cleaner within a stone’s throw. “Seventy-eighth between First and Second? There’s four dry cleaners on that block,” he reports, reeling them off one by one before sniffing, “They’re all 7-to-7 places.”
The term 7-to-7 refers to the typical operating hours of drop-off laundries and dry cleaners—and for Hennessy, it translates to a huge business opportunity.