Bloomberg – Hedge funds may go from soliciting individual investors behind closed doors to conducting wide advertising campaigns under a rule set for proposal today by the U.S. Securities and Exchange Commission.
SEC commissioners will decide whether to invite public comment on a proposal for how to end decades of restrictions on how private funds and startups can pursue investors. The proposal is driven by a law that repealed a ban on pitching such investments to all but a select few investors, such as those accustomed to pumping cash into hedge funds.