LOS ANGELES–(BUSINESS WIRE)–June 19, 2003–Direct Response Financial Services, Inc. (OTCBB:DRFL) as part of its restructuring announced today a new management team and new Board of Directors. Mr.Ted Kozub replaces Rodney Ray as Chief Executive Officer and will also serve as the Company’s Chief Financial Officer. Furthermore, Gregory Rotelli steps into management as interim President andChief Operating Officer. The Board of Directors is also replaced and consists of Mr. Kozub and Mr. Rotelli.
Background of New DRFL Management:
Mr. Kozub is recently retired Tax Partner with KPMG. He has been in public accounting practice for over 22 years and has held various senior positions with Revenue Canada Taxation. He was appointed to the special task force for the implementation of Canadian Tax Reform and was Tax Manager with Hudsons Bay Oil & Gas in Calgary, which is a subsidiary of Conoco. Mr. Kozub held office of President of the Canadian Petroleum Tax Society for two years and is a frequent lecturer to various accounting organizations in accounting, cost and management and taxation. Mr. Kozub holds a Certified Management Accounting Degree (CMA, 1963) and a Business Management Degree (1960).
Mr. Rotelli is Principal of Pacific Coast Capital Group, LLC (www.PacificCoastCapital.com) and has over 25 years experience in senior management for both public and early-stage private companies, including former Chief Operating Officer for Direct Stock Market, an online investment bank for emerging growth venture capital financing. His broad range of talent spans operational management, Internet development, new media strategy and capital acquisition. Mr. Rotelli has advised and negotiated in both structured financings and early stage investment capital raises ranging up to a $150 million securitization. Mr. Rotelli has held lead positions in both technology start-ups as well as with established public companies. Mr. Rotelli was Vice President of International Marketing for System Integrators, Inc. (Sii) one of the leading core technology systems providers for major newspapers and wire services around the world. In his capacity as Vice President, his clients included Reuters, Financial Times of London, Los Angeles Times, Le Monde Paris, Miami Herald, and many of the other leading publications around the world. Additionally, as a founding employee for ClassiFind Network, Mr. Rotelli forged strategic alliances with many of the top 50 tier Internet sites. Furthermore, Mr. Rotelli was also was a senior advisor to the online mortgage conduit Ultraprise, the first Web-based wholesale mortgage marketplace for secured mortgage trading. Prior to joining Pacific Coast Capital Group, Mr. Rotelli was Executive Vice President for a telecommunications company TelSurf Networks, and was Chief Marketing Officer for USSEARCH (www.ussearch.com) a public company that is the worldwide leader of online information services. Mr. Rotelli holds a BA degree in Classics from Brown University in Rhode Island in 1982. He was deemed a Distinguished Scholar at the Regent University in Virginia, where he received his MBA in Marketing and Management in 1985. Mr. Rotelli serves on the boards of directors and strategic advisory boards of several technology and financial services companies.
The new management team for DRFL will focus on expanding its core financial services business and aggressively pursue acquisitions to build revenue and strategic industry alliances. Mr. Kozub stated, “I am extremely excited to be involved with an innovative and talented group of people at DRFL. I look forward to future years of strong growth and capital market appreciation.”
About Direct Response Financial Services, Inc.
Direct Response Financial Services, Inc. (OTCBB:DRFL) provides marketing and financial solutions to merchants on any platform and in any venue. Its primary focus is to enable merchants faster and better means to expand their business in the electronic age. The company provides merchant banking solutions together with innovative technology to its customers.
